‘Nivea’ dazzles with pure snow‑white panicles from July to frost on a shrub 2.5 m, pairing elegantly with moon gardens. Glossy deep‑green leaves emerge bronze, turning orange‑red in autumn, while mottled bark offers winter texture. Heat‑loving and drought‑tolerant, it thrives in full sun and neutral to acidic soil. Dead‑head spent trusses and prune in late winter to a vase form for abundant flowering.